Organic children’s brand Gray Label and natural perfume house Abel Odor have come
together to create a 100% natural eau de parfum for new and expecting mothers.
Recognising the transformational journey that mothers go through during pregnancy
and later into motherhood, the brands founders – mothers themselves – set out to create
a fragrance specially designed to bring peace.
The fragrance was created by French perfumer Fanny Grau, partner of Abel Nose Isaac
Sinclair. Pregnant with their second son during the creation process, Grau selected ingredients
for the beauty of their scent profile, as well as their healing properties. Calming
rose, energising orange blossom, ginger for its anti-nausea properties and sandalwood
Online at gray-label.com, abelodor.com and selected global stockists from April 19th
2018 – in time for Mother’s Day. 100% natural eau de parfum. 30ML bottle: €68